About Conversion Conference

Conversion Conference is a worldwide conference series dedicated exclusively to issues related to optimizing the conversion rates of online campaigns. Experts and authors in disciplines ranging from web design, email marketing and persuasion principles to multivariate testing and usability converge for two days to discuss the latest tools and techniques available to help website owners and marketers increase the effectiveness of their online marketing efforts.

Conversion Conference attendees represent a broad range of titles and areas of responsibility, including:

Director or Manager of Online Marketing
Product Manager
Ebusiness Site Manager
Director of Marketing & Internet Strategy
Director of Web Analytics
Performance Analyst
User Experience Specialist
Web Marketing Manager
Web Designer
Persuasion Architect

Marketing Manager
Director of Internet Marketing
Web Analyst
Online Campaign Manager
Director or VP of Marketing
Website Manager
Search Marketing Manager
Chief Marketing Officer
CEO/President

Virtually anyone who has responsibility for increasing the effectiveness of a B2B or B2C website, improving ROI of marketing efforts, and maximizing online revenues will find value in attending Conversion Conference. The conference is a joint production of Rising Media and Sitetuners.com.

Conversion Conference is scheduled each year at locations on both the West coast and the East coast, as well as outside the US. View a list of past conferences.

Conference Chairperson

Tim Ash

Conversion Conference is organized and chaired by Tim Ash, the CEO of SiteTuners.com, and author of the bestselling book Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions (John Wiley & Sons Press, 2008) LandingPageOptimizationBook.com. During Tim's 15-year involvement with the Internet, Tim has worked with Google, Facebook, Verizon Wireless, American Express, Sony Music, American Honda, COMP USA, Symantec, Harcourt Brace, Universal Studios, HomeGain, Fair Isaac, TransUnion, Rand McNally, Red Envelope, Black & Decker, and Coach to develop successful Internet initiatives. He is a highly-regarded speaker, keynote, and workshop leader at conferences including Search Engine Strategies, Affiliate Summit, eMetrics, PubCon, Internet Retailer, PPC Summit, Affiliate Convention, and Internet World. Tim is a contributing columnist to several publications including Click Z / SearchEngineWatch, Website Magazine, DM News, Visibility Magazine, and Electronic Retailer Online Strategies magazine. Tim is the host of the weekly Landing Page Optimization show on WebmasterRadio.fm

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